Every review and every listing, in one place.
A reputation system that works with all of your operational data inside Calisto Pro. One inbox for every platform you are rated on, and one business record every directory reads. Ask for the review when the service was actually delivered.
The Review App for Every Platform
One inbox for every platform you are rated on, and one business record every directory reads. Ask for the review when the service was actually delivered.
Review Inbox
One feed for every connected platform, with the composer beside it.
Brand Guard
Replies scored against your standard while somebody types them.
Action Items
What each review turned into, with an owner and a state.
Generate Reviews
Campaigns, feedback forms and surveys, triggered by the visit.
Analytics
The scoreboard, plus sentiment, themes and competitive position.
Locations & Platforms
Every site scored on its own line, and the widget that shows it.
Listings & Local SEO
Profile, directory sync, rankings and a page per location.
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directory platforms for listing distribution
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review inbox across every platform
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review platforms connected
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ecosystem connections
Read it, respond to it, move on.
One feed for every connected review source, with the response composer beside it. Drafted replies route through the approval queue before they go live, and every review opens with the contact, the booking and the order behind it.
pending
urgent
responded
pending
“Waited 40 minutes for a table despite having a reservation.”
James T.One chronological feed carrying reviewer name, rating, platform, date, and review text. Filter by platform, rating, or response status.
Select a pre-written template, personalize it, send. Tone stays consistent across every reply and across whoever is answering.
A new review, a low rating, or a tracked keyword. Each alert carries a severity and clears once you have read it.
A reply is published copy.
Somebody answering a one-star review at eleven at night is writing in your voice, not theirs. Brand Guard scores the draft against the standard declared in Purview while they type.
In the Response Composer
The draft is scored as you type, and the rules it trips are listed under the box.
In the Listing Optimizer
A rewritten listing description comes back with its score attached, before it sits under your name on a directory.
Logged, Not Just Flagged
Every check is written to the audit trail, so you can see whether the published voice held over a quarter.
One Standard, Every Surface
The same standard governs a reply here, a post in Impreta, a design in Studio and a page in Sites.
A review is feedback. This is the work.
What each review turned into, on a board, with an owner and a state. Resolved is a column you move a card into, not a feeling, and the ticket, the field job and the checklist line it opens are the same database.
Ask when somebody actually had a good time.
The ask is a campaign you build, a feedback form you route, or a survey when a star is not enough. It fires when Bookings, Payments or Orderflow says the job is finished, not on a Thursday batch.
Set the channel (email, SMS or both), the trigger (manual, scheduled or post-visit) and the platform the review lands on. Send to a manual list, an uploaded CSV or a connected audience.
Set a happy threshold. Respondents at or above it go to a public review platform. Everyone below is routed to private feedback, so you hear the concern before it goes public.
Every send tracked from sent to delivered to opened to clicked to reviewed, with the rating that came back.
Thank you for visiting! We’d love to hear about your experience.
Spot the decline before it becomes a rating.
Average rating is the headline number and response rate is the one that says whether anybody is answering. Under them, four readings of the same pile of review text, each read against the rota, the revenue and the location it came from.
A slide shows up as a shape months before it shows up as a rating.
Topics pulled out of the free text, ranked, each carrying its own sentiment.
Their rating and review volume beside yours, per platform, with the delta.
Where reviews are piling up, as a stage rather than a backlog you discover.
Every location, every platform, scored separately.
Each place you operate keeps its own review profile and its own line on the scoreboard, so one weak site does not hide behind the average. A location is the governed record in Purview, not a text field typed twice.
Business Locations
Each location carries its own platform connections, rating and review count, and can be opened on its own.
Connected Platforms
Add or remove a connection without leaving the page, and point a custom URL at anything the list does not already cover.
Curated Highlights
Pick the reviews worth showing, then send one to your site, the lobby screen, social or a campaign.
Third year running for our end-of-season dinner. They set the room up exactly how we asked without being reminded.
Review Widget
Set the layout, the count and the minimum rating. Copy the snippet and it renders in your brand.
Live Feed
What came in across every platform, filtered by location, so the floor sees the last review without opening the app.
Own how you show up when somebody searches.
Hours, categories, address and photos live as one record, and every directory, ranking and location page downstream reads from it. It is the same location Bookings takes reservations against, so a closing time cannot drift.
Manage your Google Business Profile from one place. Overview, Posts, Q&A, Photos, and Attributes. See completeness, impressions, calls, and website clicks over the last 30 days.
Set your classification (vertical and categories), hours, service area, and attributes per location. Business name, description, and website stay governed in Purview.
Where Reputation touches everything else.
5 of these 7 connections are in your plan today. The rest stay visible so you know the instrument is there before you need it.
Campaigns
Review request campaigns and the Use in Campaign action on a highlight open in Campaigns and send through its channels and audiences.
Ethos
The response composer and the listing optimizer run every draft through the Brand Guard check Ethos enforces.
Today
Post-visit review requests fire from Ops service events, and the From Ops audience targets guests Ops has served.
Tickets
A review can open a ticket through Create Action, and the ticket carries the review context into the Tickets queue.
Purview
Locations, hours, business structure and the brand standard are defined in Purview, and presence, profiles and the brand check read from it.
Forms
Smart Routing sends a dissatisfied reviewer to a private feedback form built in Forms instead of a public review site.
WiFi
The WiFi Guests audience targets review requests to guests who connected through a WiFi captive portal.
No setup cost. Pay when you start using.
Reviews for every place your business is listed.
Recommended for you
Works well together.
Calisto Campaigns
Calisto Ethos
Calisto Engage
Brand guard. Checks brand tone across every app in Calisto Pro — customer service in Desk, designs in Studio, flyers in Docs, presentations in Slides, social posts in Impreta. Enforces brand consistency everywhere.
Learn more →Calisto Today
Calisto Tickets
Calisto Tickets
Ticketed events with seat assignment, QR check-in, wallet passes, waivers, livestream access, and pricing seasons.
Learn more →Calisto Purview
Included with every Calisto account
Account configuration and data rules.
Learn more →Calisto Forms
Calisto WiFi
Everything included in Calisto Reputation.
- Unified review feed from every connected platform. Response composer with templates. Alert rules.
- Review request campaigns via email and SMS. Feedback forms with satisfaction routing. Multi-question surveys.
- Every response and listing description scored against your brand standard as you write. Rules that trip are shown inline, and each check is logged to the audit trail.
- Sentiment trends over time. Theme extraction from review text. Competitor review monitoring. Review pipeline tracking.
- Multi-location management with per-location review profiles. Platform connections. Curated review highlights.
- Google Business Profile management with posts, Q&A, and photos. Per-location classification, hours, and attributes.
- One canonical profile synced across directories. Citation building and NAP consistency auditing with duplicate detection.
- Local keyword rank tracking. Schema markup management. Site audit with prioritized fixes and health checks.
- SEO-optimized page builder per location with JSON-LD schema and an SEO checker. Embeddable store locator.
- What is thin or missing on each listing, plus a sync status board showing which pushes landed and which connection dropped.
- An embeddable widget that puts your chosen reviews on your own pages.
- Reviews arriving as they land, so a bad one is seen in minutes rather than at the weekly check.
- Scoreboard with average rating, response rate, and total review count. Per-location breakdown.
- Drafted review responses routed through manager approval before going live.
- A review that needs work becomes a card with an owner and a state, and closes when the ticket, job or inspection behind it closes.
- Requests fire on the operational event rather than a timer: visit completed, transaction cleared, delivery or return completed, each with its own delay and conversion tracking.
- Performance reporting, exportable and schedulable so it arrives without being asked for.
- Deals: the open deal, the last quote and the account owner behind the reviewer.
- Registry and Orbit: years of reservations, orders, tickets and payments already filed against that one contact.
- Link and Inbox: every message, call and thread with that person on one timeline.
- Bookings: the reservation behind the review, the party size, the table or room, and how long they waited before anybody spoke.
- Orderflow: the order that followed, its line items, when it went out and how late it ran.
- Workforce: who was on shift and on which station.
- Assure: whether the quality check for that day was completed.
- Payments and Ledger: what was charged, what was refunded, whether a deposit was held.
- Desk: the review becomes a support ticket carrying the complaint, the contact and the order, with an owner and a due date.
- Dispatch: a field job with a technician, a route and a time window, raised from the review that reported the problem.
- Assure: the failure joins the checklist and the inspection re-runs at that location.
- Workforce and University: coaching assigned to the shift the theme keeps naming.
- Automations and Today: a review under three stars raises the ticket, alerts the manager and lands on the day list at that location.
- Inbox and Mail: reply from the same unified inbox, with the reviewer’s history open beside the draft.
- Voice and Live: call or open a video room from the record, logged with its notes.
- Campaigns: the recovery offer goes out through the campaign engine and is measured like any other send.
- Bookings and Today: the visit marked complete, not a weekly batch.
- Payments: the transaction cleared.
- Orderflow: delivered, completed and return-completed each start their own clock.
- WiFi: the guest who signed in on your network is a contact, so the ask can target people who were physically in the building.
- Kiosks and Station: a kiosk check-in and a counter sale are service events too.
- Forms: below the happy threshold the request routes into a private feedback form.
- Sites: curated reviews on your own pages through the embeddable widget.
- Navigator: the same proof inside the client and guest portals.
- Display: the five-star quote on the screen in the lobby or on the shop floor.
- Impreta: a highlight straight to social as a post, on brand.
- Campaigns: the highlight dropped into a newsletter or a promotion.
- Studio and Purview: all of it in your palette, your fonts and your logo.
- Purview: locations, addresses, hours and business structure declared once, and read by every listing, profile and location page.
- Bookings: the hours you take reservations against are the hours the directories publish.
- Sites: a page for each location, the store locator, and the structured markup search engines read.
- Ethos: listing descriptions scored against the brand standard before they publish.
- Blueprint: groups keep the standard at headquarters while each location keeps its own profile and its own line.
- Signal: review movement read against footfall and revenue.
- Pulse and Ledger: rating and revenue per location on the same axis.
- Workforce: themes matched against shift patterns and coverage.
- Purview: every location scored on its own line rather than inside a chain average.
- Reports and Today: exportable, schedulable reporting beside the operational numbers.
Questions about Calisto Reputation
Because a request sent when the service was actually delivered is answered, and one sent on a weekly batch is not. Reputation reads the booking, the order and the job to know when that was.
Reviews from every platform you connect, in one inbox, so responding does not mean logging into four dashboards with four passwords.
They decide whether anyone finds you to review at all. Managing the listing and the review in one place is the difference between reputation work and review triage.
Where a platform exposes them, yes. The value is mostly forward-looking, since the point is asking at the right moment from now on.
No. Drafted responses route through an approval queue before they publish, so a reply written in frustration is caught by whoever owns the account rather than by the customer reading it.
Yes. Brand Guard scores each draft as you type against the standard declared in Purview, and lists the rules it trips before you publish. It flags rather than blocks, so the decision stays with whoever is replying.
A happy threshold on the request. Respondents at or above it are sent to a public platform, and everyone below is routed into private feedback, so you hear the concern before it becomes a public review.
Yes. Every location keeps its own review profile, platform connections, rating and response rate, and sits on the scoreboard as its own line rather than inside a chain average.
Yes. Track competitors by platform and see their rating and review volume beside yours with the delta, on Google, TripAdvisor, Yelp and the other platforms you have connected.
Yes. The inbox, the composer, the campaigns, the analytics, the listings and the location pages all run on their own. What the rest of the platform adds is context: the visit behind the review, the customer behind the reviewer, and somewhere to send the fix.
The review and the visit are rows in the same database rather than two systems joined by an integration. The reservation, the order, the shift and the inspection already file against the same contact and the same location the review arrives on.
Yes. It becomes an action item with an owner and a state, and from there a support ticket in Desk, a field job in Dispatch, or a re-run inspection in Assure. The card closes when that work closes rather than when somebody has typed a reply.