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Lead Source ROI

Track lead source performance and return on investment

Total Leads

2,101

Converted

Total Volume

3,159

Total Spend

2,703

Avg ROI

58%

Source	Leads	Converted	Conv. Rate	Volume	Spend	ROI	Avg Days
Partner	991	Regional	60%	434	358	30%	44
Walk-in	148	Internal	71%	471	395	41%	57
Email	185	Seasonal	82%	508	432	52%	70
Direct	222	Preferred	93%	545	469	63%	83
Web	259	Standard	39%	582	506	74%	96
Phone	296	Confirmed	50%	619	543	85%	109