ソーシャルチャンネル向けの出版アプリ
<コンポーザー、スケジュール、常時有効なキュー、承認および7つのソーシャルチャネルにわたる分析、およびご自身のテレビとラジオ。>
完全なソーシャルパブリッシャーであり、彼らが持っていない唯一のものです。
スケジューラーで行うすべての機能がここにあります。また、ツールが業務を運行しているシステム内部にある場合にのみ動作する機能も含まれています。
It starts from a record
Pick a product, a review, an event, a discount, a certificate, a design or a post that already worked, and the composer opens with the caption, the image, the price and the link already in it. A standalone scheduler has no way to do this. It has no idea what you sell or who reviewed you.
One composer
Nine destinations, a live preview in each platform’s own shape, character counts as you type, and the brand check before it goes out.
Four ways to plan
A drag-ordered queue, a month calendar, a grid planner, and one searchable list.
Organic analytics
What each post returned, the hours your audience shows up, and how you sit against the accounts you compete with.
Approvals and shoppable posts
A colleague agrees before it publishes, and a tagged product carries the real price from the real catalog.
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接続可能なソーシャルチャンネル
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<投稿の開始時刻を記録できる>
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ス튜디오と作曲家間のダウンロード
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作曲家、チャンネルごとにライブプレビュー付き
作曲家を開く 7 つのレコードはすでに作成済みです。
空欄があるのが、ソーシャルカレンダーが遅れる理由です。すでに保有しているレコードを選び、キャプション、画像、価格、リンクは記憶するのではなく読み込まれます。
A product you sell
Name, description, price and image come from the product record, whether it lives in your inventory, your purview or the till. Change the price once and no post is carrying an old one.
The Terrace Suite is back for the season. Two nights, breakfast on the balcony, and the view everyone photographs.
<チャンネルごとにそれぞれが表示するその方法で確認してください。
キャプションは一度だけ入力します。ハッシュタグ、メディア、公開時間、ブランドチェックはすべて同じエディターで設定できます。
Instagram, Facebook, Twitter/X, LinkedIn, TikTok, YouTube and Pinterest, plus Calisto TV and Calisto Radio.
Compose once, then publish to one, some or all of them.
The last two are the audience you own rather than rent, and they publish from this same editor.
Instagram, Twitter/X and LinkedIn get rich previews: the image card with its hashtags, the counted tweet, the LinkedIn update.
Facebook, TikTok, YouTube and Pinterest show a caption preview.
Twitter 280, Instagram 2,200, LinkedIn 3,000, counted as you type, so a caption that runs long shows you where before it goes out.
Attach images and video from your Depot assets, an upload, or stock.
A Studio design arrives already attached, in the brand it was made in, with no download in between.
Add hashtags as tags, remove them, reorder them. They render per platform.
Publish immediately, schedule a date and time, or add it to the queue and let the slots decide.
The queue publishes in the order you dragged it into.
The brand check measures the copy against your tone, terminology and formatting rules, and flags what misses inline.
A draft can also wait for a colleague to agree before it can publish.
AI caption generation is a paid upgrade: set a tone, describe the intent, receive variants per platform.
New Post
同じ月の 投稿 を 4 つの視点から見る方法。
キューは、アイテムが並ぶ順序です。カレンダーは空き時間です。グリッドはフォロワーが遭遇するフィードです。リストはすべてで検索可能です。
設定した時間帯に公開されるドラッグ＆ドロップで順序変更可能なリストです。各行にはプラットフォームと時刻が表示され、投稿を移動するとその下のすべての項目も移動します。
キュー
Summer lookbook carousel
Instagram · Facebook · Today · 2:00 PM
New arrival announcement
Twitter/X · LinkedIn · Today · 4:30 PM
Behind-the-scenes reel
TikTok · YouTube · Tomorrow · 10:00 AM
Customer spotlight review
Instagram · LinkedIn · Tomorrow · 1:00 PM
良い投稿を再び巡らせます again。
投稿を常時有効としてマークすると、設定したスケジュールでキューに再登録されます。
エンゲージメントを獲得したものは、引き続きエンゲージメントを獲得し続けます
誰かがどの投稿を管理したかを記憶する必要はありません。
リサイクルルールはカテゴリごとに設定されます
ケーススタディと製品発表は、1 つを共有するのではなく、それぞれのペースで順次登場する。
実際に起こった出来事に対して自動で投稿を作成するもの。
コンテンツカレンダーとは、起こると予想されることの計画です。オペレーションは実際に起きたことを知り、その瞬間に投稿を開くことができます。その下には、すでに公開され再利用可能な投稿があります。
何が機能したか、いつ 再度投稿すべきか、そして自らが他者とどう比較されるかを確認する。
出版は半分だけだ。どの投稿がその地位を勝ち取ったかは、もう半分だ。
オーガニックな数値 30 日間：各プラットフォームが返した数値、どの投稿がその期間を担ったか、そして動画、カルーセル、または単なる画像がどのような役割を果たしているか。ここには広告費は含まれていません。
誰かが謝罪する必要のあることは一切公開しません。
<ドラフトと視聴者の間に立つものは二つあります。書かれた基準に基づいてコピーをチェックするブランドチェック、および同意が必要な同僚です。どちらもコンポーザー内にあります。
投稿は、誰かが同意するのを待つことができます。
同僚が承認するか、戻すまでドラフトが待機するキューです。
投稿を購入可能にします。
投稿で製品をタグ付けし、カタログに直接リンクします。タグ付けされるのは、企業が販売するレコードであり、そのため価格が陳腐化することはありえません。
Tag the record, not a caption
A tag points at the catalog row, so the name, the price and the currency are read at the moment the post renders. Change a price and no feed is left running the old one.
Automatic tagging
A post composed from a product arrives already tagged with it. Turn it off per account, and cap the tags one post may carry.
Categories
Group tagged products so a post about a range carries the range, and the reporting rolls up the way the catalog does.
A stricter approval rule
A shoppable post can require sign-off where an ordinary post does not, because a wrong price in public is a different kind of mistake.
Seven platforms. Connect once through OAuth and forget about it.
各アカウントは独自のハンドシェイクを通じて接続され、ここでステータスが表示されます。合計 9 つの目的地です。そのうち 2 つはレンタルではなく、あなたが所有するチャンネルだからです。
Posts, carousels and reels to a business account, with comments and insights read back.
Page posts and engagement, on the permissions you granted.
X
Scheduled posts, tracked against the same calendar as everything else.
Member posts and company page updates from the same composer.
TikTok
Video publishing straight from the queue.
YouTube
Video upload with channel management and analytics.
Pin publishing and board management.
Calisto TV
The same post, on the video channel you run yourself.
Calisto Radio
Audio and episodes, published to your own station.
Impreta がすべてを他に触れる場所。
3 of these 8 connections are in your plan today. The rest stay visible so you know the instrument is there before you need it.
Studio
A finished Studio design opens the composer with the artwork already attached, through the compose-from-design route.
Ethos
The brand check in the composer scores a draft against the tone, terminology and formatting standard Ethos holds.
Campaigns
Email sends and social posts are planned against the same audiences and the same records.
Reputation
A review opens the composer carrying its text and its rating, through the compose-from-review route.
Sites
A product tagged in a post links to the page Sites already publishes for that product, from the same composed offer.
Display
The Social Wall content block on a screen reads Impreta’s social-data API and its connected-channel tokens.
Calisto TV
Video composed in Impreta publishes to the Calisto TV feed as a destination alongside the social channels.
Calisto Radio
Audio and podcast episodes composed in Impreta publish to Calisto Radio as a destination alongside the social channels.
No setup cost. Pay when you start using.
Social publishing for every channel you post to.
Recommended for you
Works well together.
Calisto Studio
Calisto Ethos
Calisto Engage
Brand guard. Checks brand tone across every app in Calisto Pro — customer service in Desk, designs in Studio, flyers in Docs, presentations in Slides, social posts in Impreta. Enforces brand consistency everywhere.
Learn more →Calisto Campaigns
Calisto Reputation
Calisto Sites
Calisto Display
Calisto TV
Calisto Radio
推奨される
Impreta を運用する業界と、それぞれがそれを運用する理由。
コンテンツクリエイターソーシャルメディア
One composer for every channel, scheduled from your library.
Calisto の コンテンツクリエイター →グラフィックデザイナーとアーティストソーシャルメディア
Publish the work to every channel from one composer.
Calisto の グラフィックデザイナーとアーティスト →Everything included in Calisto Impreta.
- One composer for every connected channel, with a live per-channel preview: the Instagram card with image, caption and hashtags, the tweet with its running count, the LinkedIn update format.
- Per-channel character limits tracked as you type, enforced by the pre-flight before anything can publish.
- Hashtags as managed tags: add, remove, reorder, and see them render per channel.
- Media attached from the Depot asset library, uploaded from the device, or pulled from stock, through the same picker every Calisto app uses.
- Optional watermark, positioned bottom right, bottom left, top right, top left or centre.
- Publish now, schedule for a date and time, or drop it into the queue and let the slots decide.
- Compose from a Studio design and the artwork arrives attached.
- Compose from a product and the name, description, image and price come from the record, whether it lives in your inventory, your purview or the till.
- Compose from an event and the name, date, location and description populate the caption.
- Compose from a review and the text and rating become a social-proof post.
- Compose from a Pulse discount and the caption carries the terms and dates you configured.
- Compose from a template, or from a course certificate somebody just earned.
- Set a tone, describe the intent, and receive caption variants adapted per channel. Accept, edit, or generate again.
- A drag-reorder publishing queue that goes out in order at the time slots you configure.
- A month calendar of everything scheduled, with week and list views and a configurable start day.
- One posts list carrying published, scheduled, draft and failed as states on the same row, searchable and filterable by state and channel.
- Posting cadence defaults: manual, daily, weekdays, or three per week.
- Arrange upcoming posts as a grid and judge the visual flow, the colour balance and the whole feed before any of it is live.
- Pre-built post templates that open the composer already written.
- Post-event triggers paired with a rule builder, so a business event drafts the post that belongs to it.
- Published posts kept available underneath, ready to reuse.
- Mark a post evergreen and it joins the recycling library.
- A rule builder per content category: recycle days, minimum gap since the last outing, engagement threshold, and the channels it goes back out on.
- Optional automatic fill, so gaps in the calendar take an evergreen post rather than staying empty.
- Thirty days of organic numbers per channel: reach, impressions, engagement and follower movement.
- Which posts carried the period, and whether video, carousels or plain images are doing the work.
- Exportable and schedulable reporting.
- A day-by-hour heat grid built from your own posting history, per channel, rather than a general rule.
- Recommended slots read straight out of that grid.
- Track the accounts you compete with and read one matrix: followers, engagement rate, posts per week, growth.
- When the whole tracked set is posting, and the topics they cover that you have not.
- OAuth connection management for Instagram, Facebook, X, LinkedIn, TikTok, YouTube and Pinterest, each through its own handshake, with status and profile shown per account.
- Instagram business accounts through the Facebook Graph API: publishing, comments and insights.
- Facebook page posts and engagement, on page-level permissions granted through Facebook OAuth.
- X on OAuth 2.0: scheduled publishing and engagement.
- LinkedIn member posts and company page updates, with profile and email access.
- TikTok video publishing through the TikTok Content Posting API.
- YouTube upload, channel management and analytics, with offline access granted on a consent prompt.
- Pinterest pins and board management through OAuth.
- Per-channel rules: whether it is on by default, its caption cap, and the media format a new post takes on it.
- The same composer publishes to Calisto TV and Calisto Radio, each with its own composer view for the format.
- The social wall runs as a Display widget on the screens you own, and embeds on the sites and portals you publish.
- Tag products onto a post; the tag holds the product record, so name, image and price are read at publish time.
- Automatic tagging on posts composed from a product, up to the maximum tags per post you allow.
- Content categories that group what is taggable and what recycles.
- Shoppable posts can require approval on their own rule, separately from everything else.
- Press the brand check in the composer and the copy is scored against your tone, terminology and formatting before it can publish, with whatever it flags shown inline.
- An approval queue a draft waits in: Approve moves it to scheduled, Request Changes returns it to draft with the author still on it.
- A Workflows screen pairing pending approvals with the rule builder for post-event triggers.
- Publishing defaults: default post time, cadence, automatic hashtags and the maximum number of them, watermark and its position.
- Calendar defaults: start day and default view.
- Commerce rules: automatic product tagging, maximum tags, and approval for shoppable posts.
- Notifications on approval requests, on publish failures, and a scheduled summary, delivered where that person already works.
Questions about Calisto Impreta
7 つのソーシャルチャンネルに加え、ご自身のテレビとラジオもあります。後半がユニークな点です：自社のチャンネルはプラットフォームの後に付け足されるものではなく、プラットフォームと並ぶ発信先として機能します。
空のボックスではなく、既存の商品、レビュー、または証明書から投稿が開始されるため、画像、価格、およびリンクは手入力ではなく読み取られたため正しくなります。
はい、承認ステップと Ethos ブランドチェックを設けることで、週末にブランドにそぐわない投稿が公開されるのを防ぎます。
ソースが公開する投稿のインポート。パフォーマンス履歴は一般的に旧ツールに残るため、多くのオペレーターは 1 サイクルを通じて両方を運用します。
はい、2 つの方法です。コンポーザーは各チャンネルがどのようにレンダリングするかをプレビューし、グリッドプランナーは今後の投稿を一緒に配置して、すべてが公開される前にフィードを判断できるようにします。
常設化してリサイクルプールの対象とします。カテゴリ、頻度、前回の公開からの最小間隔、そして獲得すべきエンゲージメントを基準とするルールが、いつ再公開されるかを決定します。
ベストタイムヒートマップは、一般論ではなく、各チャンネルごとの視聴者がアクティブな時間帯を時系列グリッドとして示した、ご自身の履歴からその答えを提供します。次に投稿パフォーマンスが表示され、そのスロットが機能したかどうかを示します。
件数。Impreta はオーガニックな出版のみです。有料掲載、予算および広告レポートは別製品である「広告」であり、パフォーマンス画面には支出は表示されません。
