Mag-email, mag-text, at mag-WhatsApp sa iyong customers.
Isang nagpapadala ng email, SMS at WhatsApp na gumagana sa lahat ng iyong operasyonal na datos sa loob ng Calisto Pro. Pumili ng segment at isulat. Lahat ng naka-book o nag-order ay nasa listahan na.
Ang Campaign App para sa Email, Text at WhatsApp
Isang gumagawa na drag-and-drop, mga segment na nananatiling kasalukuyan, mga trigger ng awtomasyon, mga form ng pagsasali, at pagdadala. Pumili ng segment at sumulat.
Gumawa ng Email
Gumawa ng email, na may kondisyonal na nilalaman kung kailan nahahati ang audience.
Ipadala sa kanal ang mga kinakakabasa ng iyong mga kustomer.
Templates
Magsimula sa isang naipadala na gumagana imbes na sa isang blankong canvas.
Mga Kontak Mo
Mga hand-picked na listahan at mga segment na nagbabago sa sarili.
Tatlong Paraan ng Pagpapadala
Kampanya, pagsasalin, at pahayag.
Automation
Nagpapadala nang nakahanda na sa isang event na hindi pa nangyayari.
Mga Form para sa Pag-sign up
Saan galing ang bagong subscriber at anong pahintulot nilang ibinigay.
Pagkakarating
Ano ang nagpapanatili ng pagpapadala na manatili sa inbox imbes na sa folder.
Performance
Binuksan, binigkas, hindi na sumusuporta, at ang split test na ipinagkakatiwala sa iyo.
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mga kanal ng paglabas mula sa isang kompositor
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listahan ng mga contact sa bawat app
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mga uri ng bloke sa gumawa ng email
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mga field ng pagkakasama na binabasa ang live data
Gumawa ng email gamit ang mga bloke. Punan ito mula sa record.
Walang pagbabago sa brand kit na ginagamit ng iyong website at portals. Ang mga gap ay naglalaman ng merge field, at ang mga conditional blocks ay nagpapakita ng iba't ibang nilalaman para sa iba't ibang segment sa isang send.
Header
Logo, masthead and preheader, from the brand kit.
Text
Rich text and links, in your own typography.
Image
From the shared asset library, with alt text.
Button
The call to action, pointing at a page or a form.
Divider
A rule between sections, so a long email breathes.
Spacer
Vertical space you control, in every mail client.
Social
Your channels as icons, declared once at brand level.
HTML
Raw markup for what the blocks do not cover.
Every field resolves against the live record at the moment the send goes out, not against a column in a list somebody exported three weeks ago.
{{contact.first_name}}MarisolRegistry{{booking.arrival}}14 Sep, 15:00Bookings{{deal.owner}}R. FerreiraDeals{{service.next_due}}21 SepDispatch{{event.venue}}Sala CaribeTickets{{listing.nightly_rate}}RD$8,400Listings · PulseMagsasalin sa inyong sariling negosyo bilang.
Sa pamamagitan ng opisyal na API, sa bilang na mayroon na ang iyong mga customer, gamit ang mga template na isasubmit mo lang isang beses at muling gagamitin. Ang mga variables ay pumupuno mula sa mga parehong merge fields na binabasa ng email builder, at ang delivery at read state ay babalik bawat resipiyente.
Sending to eleven thousand people is easy. The forty who write back land on the same record, on the channel they replied on, in front of somebody who can answer.
Bumili sa library. I-reuse sa iba't ibang campaigns.
Pinag-filteran ayon sa channel, at ginawa sa gitna sa Purview upang magsimula ang bawat kampanya sa brand kaysa sa walang laman na canvas.
Rich HTML from the same blocks as any other send, with conditional sections. 24 templates.
Welcome
Sent when somebody joins, whichever surface they joined on.
Anniversary
On a membership or booking anniversary, read off the record.
Renewal
Before a renewal date, while there is still time to act.
Confirmation
Booking or purchase, with the details filled from the record.
Ang iyong mga kontak, na hinahati ayon sa kanilang ginawa.
Lahat ng taong nag-book, nag-order, nag-message, o punong-puno ng form ay naging contact na, kaya ang segment ay binubuo sa basehan ng ginawa ng mga tao sa halip ng kanilang click sa isang email. Ang mga rate ng pagbubukas at pag-click ay nakatira sa subscriber, hindi lamang sa pagpadala.
Subscribers
Your marketing contact list, with consent and its date on the record.
Lists
Static segments you build by hand and target when building a campaign.
The segment is a query over the operation itself, so it is right the first time and stays right without an import.
Everybody who stayed twice this year and has not been back since June is a segment, not a request to your data team.
Segment on what somebody bought and on what they did not. The customers who took the treatment but never the package are one line.
Consent, its date and the suppression state ride on the contact, so an opted-out customer cannot be reached by accident.
Tatlong paraan upang ipadala.
Ang naghihiwalay sa kanila ay ang audience, ang channel, at kung ito ay marketing o hindi.
Campaign
Targets a segment. Scheduled, or sent the moment you are happy with it.
Broadcast
Goes to everyone, on email, SMS, push and in-app at once.
Announcement
Not marketing. An operational notice that shows up inside the app.
There is a fourth way to send that nobody opens this app for: the other products queue their sends through the same engine.
One subscriber record, one consent state, one sending reputation and one set of results, no matter which app pressed the button. Bolt a standalone marketing tool onto a business and you get the opposite of all four.
Ang pinakamagandang mensahe ay hindi ang mga iyong nalilimutan na isulat.
Sila ang naghahanda na para sa isang pangyayari na hindi pa nangyayari.
Mag-set ng trigger lang isang beses, isulat ang mensahe lang isang beses, at ito ay magpapadala ng sarili.
Nagpapatakbo ng tuldok sa isang pangyayari. Ang mga kondisyon ay nagsisilbing filter kung sino ang kumakatawan. Ang mga sekwenya ay naglalabas ng mga hakbang sa loob ng mga araw o linggo, habang naghihintay at nag-uugnay nang walang sinuman na bukas ang app.
A marketing tool can only trigger on marketing events. These fire on a reservation confirmed, a payment cleared, a parcel delivered or a form submitted, because the operation is in the same database.
Isang form sa iyong website na nagdadagdag sa list.
Ang mga sumasali ay naglalakbay bilang mga miyembro na may nakarekord na pahintulot at ang petsa nito ay ipinapanatili, kaya walang tao sa listahan nang walang dahilan upang maging ganun.
- 1
A form on your site
Published from Forms, or a signup block on any page you have built.
- 2
They submit it
Their details, and the consent box they ticked, with its date.
- 3
They are a subscriber
On the list, reachable, with the lawful basis to send held on the record.
A campaign is only half a purchase. The other half is the page the click goes to, and it is built in the same account.
The landing page composes from the same blocks and the same brand kit as the email, so the offer does not change on the way.
The click opens a booking screen with the dates and the rate filled in, and the reservation is attributed to the send.
The price in the message is the live price, so a promotion cannot quote a rate that no longer exists.
DKIM, SPF, DMARC, at pag-aayos ng bounce. Ang iyong mga email ay naabot.
Mga halaga sa loob ng bintana, pagkakakulong na sinusukat sa dahilan, at isang paghahati-bahagi bawat domain kung saan nagkakaroon ng pagkakamali sa pagpapadala.
Reach is mostly identity. The domain, the sending brand and the lawful basis to send are three separate facts, and all three are held outside this app, which is why they hold up.
Sino ang buksan, sino ang naka-click, at sino ang unsubscribed.
Per campaign at sa loob ng oras, exportable kapag gusto ng iba sa isang spreadsheet. Ang split test ay nagpapatakbo ng dalawang bersyon sa isang bahagi ng audience, pagkatapos ay nagbabago ang natitira sa kung sino ang manalo nang hindi naghihintay sa iyo.
At kung mayroong tao sa listang ito na talagang nag-book o nag-order, makikita mo kung ano ang kinukuha ng kampanya, na inilalahad bilang kita mula sa iyong sariling aklatan.
Analytics
Open, click, unsubscribe, delivery and bounce rates per campaign, with trends over time and export.
A/B Testing
Subject line or content variants against sample groups, with the winner auto-selected.
ROI
Revenue generated against the cost of the send.
12.4K
Nagpapadala
+8%
34.2%
Tasa ng Pagbubukas
+2.1
1.8%
Bounce
-0.3
Saan ang mga Kampanyang tumutok sa lahat ng ibang bagay.
4 of these 6 connections are in your plan today. The rest stay visible so you know the instrument is there before you need it.
Deals
A segment is built from contact records rather than an uploaded list, so a send never goes to somebody who left last month.
Circle
A referred contact enters the welcome sequence with the referral already attached.
Reputation
A review request is sent as a campaign and its outcome is recorded against the review store.
Impreta
The same message published to your connected accounts is the message you sent, not a retyped version of it.
Studio
Artwork is designed in Studio and used here rather than uploaded twice.
Purview
The selected purview scopes the audience, the sending identity and the reporting.
No setup cost. Pay when you start using.
Email, SMS, WhatsApp, push and in-app, from one composer.
Unlimited contacts. Nothing is due when you subscribe; sends are charged as they happen. The Calisto Engage rate includes 10,000 emails a month.
Recommended for you
Works well together.
Calisto Deals
Calisto Circle
Calisto Reputation
Calisto Impreta
Calisto Studio
Calisto Purview
Included with every Calisto account
Account configuration and data rules.
Learn more →Inirerekomenda para sa
Ang mga industriya na nagpapatakbo ng Campaigns, at ano ang ginagawa ng bawat isa.
Hotels & ResortsMarketing para sa mga guest
Pre-arrival, upsell and win-back email.
Hotels & Resorts sa Calisto →Serviced ApartmentsMarketing
Pre-arrival and long-stay renewal email.
Serviced Apartments sa Calisto →Mga Pabahay na Maikli ang Panahon ng PagpapalitMarketing
Rebooking and off-season email.
Mga Pabahay na Maikli ang Panahon ng Pagpapalit sa Calisto →Bar at LoungeEmail at SMS marketing
Event and late-night programming email.
Bar at Lounge sa Calisto →Mga Ahente ng Real EstateEmail at SMS marketing
New listing and price change email.
Mga Ahente ng Real Estate sa Calisto →Real Estate BrokersEmail at SMS marketing
Office listing and market update email.
Real Estate Brokers sa Calisto →Pag-unlad ng PropyetaEmail marketing
Launch, phase release and milestone email.
Pag-unlad ng Propyeta sa Calisto →Coaching at TrainingEmail at SMS marketing
Program launches and nurture email.
Coaching at Training sa Calisto →Pangangasiwa ng GimnasioEmail at SMS marketing
Join, renewal and win-back email.
Pangangasiwa ng Gimnasio sa Calisto →Clinical at SpaEmail at SMS marketing
Recall, aftercare and package email.
Clinical at Spa sa Calisto →Mga Salon at BarbersEmail at SMS marketing
Rebooking prompts, birthday offers and win-backs.
Mga Salon at Barbers sa Calisto →Buhay na Musika at mga FestivalEmail at SMS marketing
On-sale, lineup and reminder email.
Buhay na Musika at mga Festival sa Calisto →Marathons & EnduranceEmail at SMS marketing
Entry open, training and reminder email.
Marathons & Endurance sa Calisto →Mga Artist at TalentEmail at SMS marketing
Release, tour and presale email.
Mga Artist at Talent sa Calisto →Pamamahala ng VenueEmail marketing
Event announcements and rebooking email.
Pamamahala ng Venue sa Calisto →Golf & Member ClubsEmail at SMS marketing
Tournament, lesson and renewal email.
Golf & Member Clubs sa Calisto →Recreation & Vehicle RentalEmail at SMS marketing
Season opening and rebooking email.
Recreation & Vehicle Rental sa Calisto →Mga Tour at KaranasanEmail at SMS marketing
Seasonal and rebooking email.
Mga Tour at Karanasan sa Calisto →Mga Serbisyo sa Bahay at sa PaligidEmail at SMS marketing
Service reminder and seasonal email.
Mga Serbisyo sa Bahay at sa Paligid sa Calisto →Mga Espasyo para sa Pagkaka-workEmail at SMS marketing
Tour, onboarding and renewal email.
Mga Espasyo para sa Pagkaka-work sa Calisto →mga Content CreatorsEmail at SMS marketing
Newsletter and launch email.
mga Content Creators sa Calisto →Videography at mga Manlalagay ng LarawanEmail marketing
Seasonal booking and portfolio email.
Videography at mga Manlalagay ng Larawan sa Calisto →mga Graphic Designer at ArtistEmail marketing
Portfolio and launch email.
mga Graphic Designer at Artist sa Calisto →Mga Online RetailersEmail at SMS marketing
Abandoned cart, launch and win-back email.
Mga Online Retailers sa Calisto →In-Person RetailEmail at SMS marketing
Promotion, launch and win-back email.
In-Person Retail sa Calisto →Everything included in Calisto Campaigns.
- Deals, Dispatch, Reputation, Circle, Impreta and the automation rules all queue sends through Campaigns, against one subscriber record, one consent state and one sending reputation. Engagement scores and recent campaign performance read back into those apps.
- Subscriber management with import/export. Static list segmentation. Consent tracking. Pending, unsubscribed and cleaned are separate subscriber states, because they mean different things.
- Segment on reservation history from Bookings, purchase history from Catalog and Orderflow, memberships lapsing or unused from Registry, attendance from Tickets, and guest network or terminal sign-ins from WiFi and Kiosks. Consent, tags, lifecycle stage and the interaction history on the Registry and Orbit contact are inherited by every segment.
- Fire a send on the reservation lifecycle from Bookings and Today, the five shipment events from Orderflow, paid, refunded or a cart abandoned from Payments, a submission from Forms and Sites, a resolved ticket or a satisfaction score from Desk, or any rule in Automations.
- Palette, fonts and logo declared once in Purview and composed into every template. Content scored against your brand standard by Ethos while the send is still a draft. Images from the shared Depot and Studio library, so a replaced photo is replaced everywhere. Group templates authored centrally in Blueprint with each location composing inside them.
- An offer page built once in Sites, the same offer inside your mobile app with push and in-app on the same campaign, a Bookings screen with the dates and rate prefilled, a live price from Catalog and Pulse, a published Forms submission returning as a subscriber or an RSVP, and the same offer on Navigator portals and Display screens.
- Email replies arrive in Mail and replies on WhatsApp, SMS and social arrive in Inbox, each beside the campaign that prompted them, and Link shows them together on the person. A WhatsApp broadcast and the conversation it starts are one Link thread. A question becomes a Desk ticket with an owner, interest becomes a Deals opportunity with the campaign attached, and a call back from Voice or a room in Live files against the same contact.
- Campaign builder with audience targeting and geographic targeting map. Scheduling.
- Subject lines written and rewritten, a recommended send time, alt text for your images, and segment suggestions. Available as a paid add-on.
- Email with sender/domain verification, DKIM and a test send before the real thing. SMS with delivery tracking. WhatsApp with templates, tracking, and abandoned-cart. Mobile push and in-app messages on the same broadcast.
- Eight block types (header, text, image, button, divider, spacer, social and raw HTML), a call-to-action block linking to a published form, and merge fields across nine kinds of record: contact, account, deal, booking, service, event, listing, talent and app.
- Per-block rules combining with and/or, using is, is not, and any of, on guest segment, language, reservation type, length of stay and booking source. One email, a different paragraph per reader.
- Handset preview while you write, a segment and cost counter before you send, pass-through message pricing at carrier rates, per-recipient delivery status, and a text template library.
- Guided connection of your own business account, approved templates synced with their state, variable inputs filled from merge fields, delivery and read tracking, broadcast history, and abandoned-cart recovery.
- Channel-filtered template library. Milestone email templates for lifecycle automation.
- Event-driven triggers. Rule-based conditions. Multi-step drip sequences with a visual journey builder.
- Five shipment events (shipped, out for delivery, delivered, exception, return initiated) firing any of five actions, with a delay set in minutes up to thirty days and conditions on carrier, region and order value.
- Multichannel send across email, SMS, push and in-app, with total sent, average open and average click across every broadcast, and drafts that resume where you left them.
- Operational messaging for urgent, non-marketing sends.
- Campaign analytics with per-campaign metrics and export. ROI tracking. A/B testing with auto-winner selection.
- Delivered, bounced and complained rates over a window, suppression counted by reason, a per-domain breakdown of where sends are failing, and a trend line. Find unengaged contacts and clean the list.
- Newsletter signup forms whose submissions land as subscribers with consent recorded.
- GDPR consent tracking. Suppression lists. Data requests. Sender verification. Which brand and which location a message comes from is a governed Purview record, so a group with several trading names sends as the right one from one account. The preference centre is a page on your own site reading the same subscriber record, so somebody choosing to hear less does not have to choose to hear nothing.
- Event invitation campaigns with RSVP tracking.
- Campaign approval queue. Performance reporting.
Questions about Calisto Campaigns
Mga reserba at order, hindi mga buksan. Ang pagpapadala ay inuugnay sa kita na ito nagdudulot dahil ang kampanya at ang mga rekord ng komersyo ay nasa iisang account, na ang hindi makakagawa ito ng isang kagamitan sa email na inilagay sa isang negosyo.
Ang iyong sariling rekords. Mga bisita na nakatira nang dalawang beses, mga miyembro na ang plano nila ay maglilipas ng buwan, at mga kustomer na bumili ng isang kategorya at hindi ang isa. Ang segment ay isang tanong sa operasyon kaysa sa isang listahan na itinaas mo.
Oo, na may buong katayuan ng pahintulot, na mas mahalaga kaysa sa mga address. Isang contact na dumating nang walang legal na batayan para magpadala ay ipinapasok bilang contact imbes na bilang subscriber.
Isang kompositor, tatlong kanal, na ang mensahe ay inangkop bawat kanal imbes na i-paste. Karagdagang kinakailangan ng WhatsApp ang pagtanggap ng template, na ginagawa sa app.
Lumalabas sila sa halagang binabayaran ng carrier sa halip na mag-markup, at sinusukat ang SMS base sa segment, kaya mas mahal ang pagpadala ng mahabang mensahe kaysa sa maikling mensahe.
Oo. Ipinapagkonekta ang iyong sariling account ng WhatsApp Business sa pamamagitan ng gabay na setup, at ang iyong naaprubadong templates ay nagsisinc mula sa provider imbes na uli-ulitin ito dito.
Pagsasend mula sa domain na iyong na-verify gamit ang DKIM imbes na gamitin ang isang shared domain. Ang mga bounce at complaints ay maglalakad sa sarili nilang suppression list, at ang breakdown bawat domain ay nagpapakita kung saan ayumay ang mga send.
Oo. Maaaring nakatira ang campaign sa queue ng pag-aprubo para ma-sign-off ang audience at ang nilalaman bago ito ilabas ang pagpadala.
Ang mga field na nagkakaisa ay sumasakop sa walong uri ng record: ang contact, ang kanilang account, ang buksang deal, ang reservation, ang service due, ang event, ang listing, ang talent, at ang app. Sila ay nagtatapos sa oras ng pagpapadala batay sa buhay na record, kaya ang oras ng pagdating sa mensahe ay ang oras ng pagdating sa booking. Maaari ring magdala ng sariling mga rule ang mga indibidwal na bloke, na ito ang paraan kung paano magkakaiba ang pagbasa ng isang email para sa isang bumabalik na guest at para sa isang unang beses na naglalakbay.
Oo. Limang pangyayari sa pagpapadala, mula sa inilabas hanggang sa natapos, pagkakamali at pagbabalik na inihanda, bawat isa ay magpapatupad ng anumang limang aksyon pagkalipas ng iyong itinatakda na paghihirap sa minuto hanggang sa 30 araw, at maaaring pinaghihiwalay ayon sa carrier, rehiyon, o halaga ng utos.
Isang broadcast ang sumasakop sa email, SMS, mobile push, at in-app messages sa isang pagpadala, kaya ang may app ay makakatanggap ng push notification habang ang walang app ay makakatanggap ng email nang hindi mo kailangang mag-run ng dalawang campaign.
